The SPICE Lecture series will host Bryce Rutter, Ph.D., from 6:30 to 8 p.m. Tuesday, Dec. 4, in room 1016 of McDonnell Douglas Hall. Refreshments will be provided. Attendees can RSVP for this lecture online.
Rutter, serial entrepreneur and founder of Metaphase Design Group, Inc., the leader in the research, ergonomics and design of breakthrough products for numerous prestigious global brands, will debunk common myths of innovation and share his User Centered Innovation Process, referred to by the Wall Street Journal as "...a gold standard plan."
Rutter is an expert in the field of handheld design and ergonomics, and is a specialist in innovation and business strategy. Through his vision, Metaphase has redefined ergonomics by creating a brand new way to research and design products that work with the way people think, feel and behave, and has brought the Dignity Factor to the design of healthcare products that have created a new level of comfort, compassion, warmth and humanity, thereby restoring dignity to people of all ages.
About the SPICE Lecture Series
SPICE (Speakers Pioneering Innovation, Creativity and Entrepreneurship) is an ongoing speaker event to enhance the flavor of engineering education by bringing technology visionaries into direct contact with students and practitioners. The goal of SPICE is to influence the ecosystem by bringing role models in to educate the charms and challenges in realizing breakthrough innovations. Find out more and RSVP online.