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Undergraduate Enrollment Yield Initiative Launches

In August, a report summarizing the diagnostic phase of the Magis Operational Excellence Program (MOE) was released to the SLU community. (Skip to page 31 for an overview of the focus areas that MOE will address over time.)  The program has launched teams for six focus areas so far...and is announcing the seventh team today — undergraduate enrollment yield. 

New Initiative Team Announced: Undergraduate Enrollment Yield 

The Enrollment Yield Initiative Team seeks to increase enrollment yield – the percentage of admitted undergraduate students who choose to enroll at SLU. The diagnostic report identified enrollment yield to be among the first wave of MOE initiatives.  

The work of the Enrollment Yield Initiative Team complements ongoing efforts of the Division of Enrollment and Retention Management, a group dedicated to attracting the most talented and diverse student body to SLU.   The work is critical now as the Midwest faces a downward slide in the number of high school graduates and other universities are increasing institutional aid packages. 

Assuming steady retention rates, which have improved significantly at SLU during the past five years, the team seeks to increase undergraduate yield by one percentage point as soon as fall 2019. 

The team is tasked with developing solutions that hold constant SLU’s overall level of scholarship support and admissions standards, while considering the capacity of available academic programs.  The small percentage increase in yield can increase net tuition revenue significantly and provide more students with a distinctively SLU educational experience.  An increase in revenue enables the University to invest in its strategic plan priorities.

During the next few months, the initiative team will develop a deep understanding of the admitted student experience, including communications, decision-support information, and engagement activities (e.g., campus visits) that encourage admitted students from the United States to choose SLU.  The team will also examine data for student sub-groups to improve our understanding of and enhance our efforts to increase student body diversity across many attributes, including race, ethnicity, family income, first-generation, gender identity, religion, etc.  

The Enrollment Yield Initiative Team will seek input and expertise from key stakeholders from across the institution through a variety of methods, such as interviews, focus groups, and surveys.  The design work is beginning now and will carry forward into the fall. 

The team members were selected by Provost Nancy Brickhouse and CFO David Heimburger to provide diverse work experiences and perspectives, as well as coordinate with established leadership groups, such as the Student Government Association. The team members are:


Project Manager


 Offer Your Expertise

Do you have expertise or ideas to offer the Enrollment Yield Initiative Team? Contact project manager, Libby Gallogly, or send an email to You can also fill out the feedback form on the program website and we will add your name to the list of important stakeholders who have knowledge, expertise or ideas about improving undergraduate enrollment yield.


Do you have a question about the Operational Excellence program or the Enrollment Yield Initiative Team? Check out the online FAQs. Send us an email at or fill out the feedback form on the program website.  Or, reach out to any initiative team project manager or member with ideas, concerns, or questions.

Thank You

Thank you for taking the time to read this message.  We are grateful for all of the feedback we have received since MOE began over a year ago.  The feedback has been instrumental in guiding the work.  Keep it coming.  Special thanks go out to the 175 people who attended the community discussion sessions earlier this month.   

Eric Armbrecht, Ph.D., M.S.
Associate Professor

Mickey Luna, J.D.
Vice President, Human Resources

Launched in February 2016, Magis Operational Excellence is an institution-wide initiative designed to make SLU more efficient and effective, and identify opportunities for increased revenue and growth — all to enable the priorities identified in the University's strategic plan. The program stems from Initiative Five of our strategic plan that calls for us foster a culture of excellence, effectiveness and efficiency deeply rooted in our institutional mission and Catholic, Jesuit values.