Undergraduate Enrollment Yield Initiative Launches
In August, a report summarizing the diagnostic phase of the Magis Operational Excellence Program (MOE) was released to the SLU community.
(Skip to page 31 for an overview of the focus areas that MOE will address over time.)
The program has launched teams for six focus areas so far...and is announcing the
seventh team today — undergraduate enrollment yield.
New Initiative Team Announced: Undergraduate Enrollment Yield
The Enrollment Yield Initiative Team seeks to increase enrollment yield – the percentage
of admitted undergraduate students who choose to enroll at SLU. The diagnostic report
identified enrollment yield to be among the first wave of MOE initiatives.
The work of the Enrollment Yield Initiative Team complements ongoing efforts of the
Division of Enrollment and Retention Management, a group dedicated to attracting the
most talented and diverse student body to SLU. The work is critical now as the Midwest
faces a downward slide in the number of high school graduates and other universities
are increasing institutional aid packages.
Assuming steady retention rates, which have improved significantly at SLU during the
past five years, the team seeks to increase undergraduate yield by one percentage
point as soon as fall 2019.
The team is tasked with developing solutions that hold constant SLU’s overall level
of scholarship support and admissions standards, while considering the capacity of
available academic programs. The small percentage increase in yield can increase
net tuition revenue significantly and provide more students with a distinctively SLU
educational experience. An increase in revenue enables the University to invest in
its strategic plan priorities.
During the next few months, the initiative team will develop a deep understanding
of the admitted student experience, including communications, decision-support information,
and engagement activities (e.g., campus visits) that encourage admitted students from
the United States to choose SLU. The team will also examine data for student sub-groups
to improve our understanding of and enhance our efforts to increase student body diversity
across many attributes, including race, ethnicity, family income, first-generation,
gender identity, religion, etc.
The Enrollment Yield Initiative Team will seek input and expertise from key stakeholders
from across the institution through a variety of methods, such as interviews, focus
groups, and surveys. The design work is beginning now and will carry forward into
The team members were selected by Provost Nancy Brickhouse and CFO David Heimburger
to provide diverse work experiences and perspectives, as well as coordinate with established
leadership groups, such as the Student Government Association. The team members are:
- Jean Gilman Cox, Assistant Vice President, Enrollment; Dean of Admission
- Scott Martin, Ph.D., Professor and Department Chair, Chemistry
- Libby Gallogly, Magis Operational Excellence Program Coordination Team and Department
of Human Resources
- Daniel Carter, President, Student Government Association
- Donna Halloran, M.D., Ph.D., Associate Professor, Pediatrics
- John James, Ed.D., Associate Professor, School of Education
- Michael Kolnik, Dean of Admissions, School of Law
- Will Perkins, Program Director, Pre-College and Access Programs, Division of Enrollment
and Retention Management
- Jonathan Sawday, Ph.D., Professor, English
- Katharine Smialek, Recruitment Specialist, Doisy College of Health Sciences
Offer Your Expertise
Do you have expertise or ideas to offer the Enrollment Yield Initiative Team? Contact
project manager, Libby Gallogly, or send an email to firstname.lastname@example.org. You can also fill out the feedback form on the program website and we will add your
name to the list of important stakeholders who have knowledge, expertise or ideas
about improving undergraduate enrollment yield.
Do you have a question about the Operational Excellence program or the Enrollment
Yield Initiative Team? Check out the online FAQs. Send us an email at email@example.com or fill out the feedback form on the program website. Or, reach out to any initiative team project manager or member with ideas, concerns,
Thank you for taking the time to read this message. We are grateful for all of the
feedback we have received since MOE began over a year ago. The feedback has been
instrumental in guiding the work. Keep it coming. Special thanks go out to the 175
people who attended the community discussion sessions earlier this month.
Eric Armbrecht, Ph.D., M.S.
Mickey Luna, J.D.
Vice President, Human Resources
Launched in February 2016, Magis Operational Excellence is an institution-wide initiative
designed to make SLU more efficient and effective, and identify opportunities for
increased revenue and growth — all to enable the priorities identified in the University's
strategic plan. The program stems from Initiative Five of our strategic plan that
calls for us foster a culture of excellence, effectiveness and efficiency deeply rooted
in our institutional mission and Catholic, Jesuit values.