Skip to main content
Menu Search & Directory

Katie Kelting, Ph.D.

Associate Professor
Department of Marketing


Education

Ph.D. in Marketing, Kelly School of Business, Indiana University
M.S. in Marketing, Warrington College of Business Administration, University of Florida
B.S. in Business Administration, Warrington College of Business Administration, University of Florida

Research Interests

Private Label Branding, Prosocial Behavior, Celebrity Advertising, Fluency

Publications and Media Placements

Kelting, Katie, Berry, C. and van Horen, F. (2019). The Presence of Copycat Private Labels in a Product Set Increases Consumers’ Choice Ease When Shopping with an Abstract Mindset, Journal of Business Research, 99, 264-274.

Kelting, Katie, Robinson, S. and Lutz, R. (2019). Would You Like to Round Up and Donate the Difference? Roundup Request Reduce the Perceived Pain of Donating. Journal of Consumer Psychology, 29(1), 70-78.

Honors and Awards

  • Women in the Marketing Academy Fellow (2016)
  • AMA/Sheth Foundation Doctoral Consotrium Fellow, Texas Christian University (2010)
  • David T. Kollat Fellowship Award, Indiana University (2006 - 2011)