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Scott Thompson, Ph.D.

Associate Professor
Department of Marketing


Ph.D. in Business Administration (Marketing), Arizona State University
B.A. in Political Science, University of New Orleans

Research Interests

Brand Communities, Online Customer Interaction, Brand Relationships, New Product Adoption, Word of Mouth Behavior, Marketing Strategy

Professional Experience

  • Research Analyst, W.P. Carey School of Business, Arizona State University (2000 - 2005)
  • Research Analyst, Arizona Prevention Resource Center, Arizona State University (1999)
  • Web Developer and Consultant (1997 - 1999)
    • American Cancer Society, Phoenix
    • Nabo Chemical Company, Naperville, IL
    • Presbytery of Chicago

Publications and Media Placements

Thompson, Scott A., James M. Loveland, and Katherine E. Loveland (2019), “The Impact of Switching Costs and Brand Communities on New Product Adoption: Served- Market Tyranny or Friendship with Benefits,” Journal of Product & Brand Management, 

Thompson, Scott A., James M. Loveland, and Iana A. Castro (2019), “From rumor to release: Does product release influence WOM in brand communities dedicated to technology products?,” European Journal of Marketing,

Thompson, Scott A., Andrew M. Kaikati, and James M Loveland (2018), “Do brand communities benefit objectively under-performing products?,” Journal of Business & Industrial Marketing, 33(4), 457–465

Berendt, Johannes, Sebastian Uhrich, and Scott A. Thompson (2018), “Marketing, get ready to rumble—How rivalry promotes distinctiveness for brands and consumers,” Journal of Business Research, 88, 161–172

Honors and Awards

  • Best Practitioner Paper Award, 2014 Annual Frontiers in Service Conference
  • Best Paper Award, 2013 Consumer Brand Relationships Conference
  • Best Paper Award in Consumer Psychology and Behavior Track, 2011 Summer AMA Conference

Professional Organizations and Associations

  • American Marketing Association
  • Phi Kappa Phi (Member)

Community Work and Service

  • City of Phoenix Community Development Block Grant (CDBG) Panel (2009)